Mary Hartney
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Tweets
- Married, at a place called Maryvale, on a gorgeous day in an idyllic setting to the world's best guy. I'm thrilled to the core.
- I want a closed hotel social network where I can send a "who else can't sleep?!" bulletin to anyone I know. It'll be worth it, I'm sure.
- Wedding morning, sitting by the hotel pool, trying and failing to read, waiting for someone, anyone to wake up.
- "Modern love gets me to the church on time" … headed up to Baltimore in an hour and not coming back until @mvkel and I are married!
- Happy 175th birthday, @baltimoresun! You look fresh as ever. (And great job with the anniversary editions, everyone.)
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Info
- SummaryNine years of success leading teams, coordinating audience outreach, and managing content strategy and news coverage for large daily newspapers and websites.Specialties: Digital strategy, content development, community building, editing, social media, journalism, new media, breaking news, blogging, photography.Experience
- Oct 2011 - PresentSocial media editor / USA TODAY
- Apr 2011 - PresentConsultant / Hartney Consulting• Taught online journalism for University of Maryland's Graduate Certificate in Multimedia Journalism in fall 2011. • Served as technical proofreader and editor for Red Start Creative, working on Congressional reports for FHFA-OIG and SIGTARP. • Consulted on digital and editorial strategy for launch of Baltimore startup focused on philanthropy.
- Jan 2011 - Aug 2011Editor, Baltimore / NewsTrust• Launched first local site of national NewsTrust project to study regional news ecosystem. • Executed editorial strategy with emphasis on member participation, including regular topic-focused “news hunts,” community fact-checking project, and in-depth examination of different media platforms. • Developed more than a dozen media partnerships, resulting in increased promotion, visibility and user engagement. • Taught news and media literacy to students and educators in high schools and colleges.
- Dec 2009 - Nov 2010AVP, content and editorial / YTL Communications Sdn Bhd• Designed initial content strategy for groundbreaking wireless network and set up 18-month plan for long-term expansion and future growth. • Conceptualized and oversaw build, programming and successful launch of customer homepage and product portal for desktops, mobile devices and network’s revolutionary integrated communication client. • Drove to completion key deals with Malaysian and U.S. vendors for content, system integration, hosting, development and design of site. • Defined editorial standards, house style, workflows and overall staffing and operations. • Played a key role in go-to-market plans, product management and subscriber communications.
- Apr 2009 - Dec 2009Director of audience engagement / The Baltimore Sun• Established Baltimore Sun's voice by initiating and leading audience outreach in social media. • Set vision and strategy for team of six community coordinators, hired candidates and managed performance. • Humanized customer service feedback, leveraging relationships and technical knowledge to quickly solve problems and communicate changes to readers. • Nurtured social media communities of 7,000-plus members, achieving key objective of increasing web traffic. • Facilitated direct connections between readers and journalists through increased live coverage, live chats and community meet-ups. • Coordinated successful multifaceted outreach effort to local bloggers, extending brand’s reach.
- Aug 2007 - Apr 2009Breaking news director/multimedia editor / The Baltimore Sun• Developed breaking news channel from first stages to final product, a new venture into aggregated content involving TV and radio partnerships. • Increased by 300% breaking-news articles posted online, building more competitive website. • Managed more than 40 blogs and dozens of authors, monitoring growing traffic and solving technical issues. • Streamlined and improved interdepartmental communication, increasing visibility of key web product in traditional print newsroom.
- Jul 2006 - Aug 2007Night news editor / The Baltimore Sun• Directed copy, design and news departments and managed coverage of breaking news as ranking editor at night and on weekends. • Determined front-page presentation and held sole responsibility for accuracy. • Achieved 93% on-time deadlines by managing pageflow and production and acting as liaison between newsroom and printing plant. • Created production efficiencies by organizing rollout of product that streamlined printing process, training key staff in technical aspects.
- Aug 2005 - Jul 2006News copy editor/slot / The Baltimore Sun• Worked as supervising editor for suburban sections and first-read editor for world, U.S. and local news articles. • Increased online traffic and articles posted to website as member of Internet task force that created process linking print and web newsrooms.
- Dec 2003 - Aug 2005News copy editor/slot / The Richmond Times-Dispatch• Won first-place Virginia Press Association award by working as sole editor on series marking Iraq war anniversary. • Consistently earned monthly merit awards for headline writing. • Served on newsroom-wide redesign, diversity and ethics committees, including young-readers initiative. • Functioned as mentor for interns and coordinated Association of Young Journalists meetings and conferences. • Designed and led forum that determined format and style to ensure newspaper would read as a cohesive product.
- Jun 2003 - Dec 2003Sports desk intern / The Virginian-Pilot
- Jan 2002 - Dec 2002Editor in chief / The Gamecock student newspaper• Led organization to 2002 "best college newspaper" award from South Carolina Press Association. • Managed more than 80 staff members and coordinated budget. • Researched and restructured editorial board processes to match larger newspapers' procedures. • Previously served as university editor and reporter.
- Jun 2002 - Aug 2002Dow Jones Newspaper Fund intern / The Philadelphia Inquirer
Education-
1999 - 2003University of South Carolina-ColumbiaB.A. in Print journalism, Spanish
Activities: Phi Beta Kappa, The Gamecock student newspaper, Garnet & Black student magazine, The Carolina Reporter newspaper, teaching assistant for copy-editing course, co-founder and coach of field hockey team, university ambassador
Additional Information-
Websites:
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Honors:• Outstanding young alumna award, University of South Carolina, 2009 • Virginia Press Association, first place for special projects • Phi Beta Kappa and honors graduate, University of South Carolina • University's outstanding senior award, University of South Carolina • J. Rion McKissick Award, University of South Carolina
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Interests:Photography, triathlons, traveling
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Checkins
- Security CheckpointConcourse D
- 8407 Kitchen & Bar8407 Ramsey Ave.
- B&O American Brasserie2 N Charles St.
- Marriott Hunt Valley245 Shawan Rd.
- Starbucks2400 Boston St
- Marriott Hunt Valley245 Shawan Rd.
- Maryvale Castle11300 Falls Rd
- Marriott Hunt Valley245 Shawan Rd.
- Atwater's Kenilworth798 Kenilworth Dr.
- About Faces Spa & Salon800 Kenilworth Dr.
- The Shops at Kenilworth800 Kenilworth Dr
- Marriott Hunt Valley245 Shawan Rd.
- Starbucks1340 Smith Ave.
- Whole Foods Market1330 Smith Ave.
- Glow To Go906 s Charles st
- Metropolitan Coffeehouse & Wine Bar902 S Charles St
- Jos. A. Bank Clothiers Inc.100 E. Pratt Street
- Fleur de Lis Florist226 N. Liberty St.
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